Advertisment

EE Reintroduces Roaming Charges Amid Brexit Changes

EE reintroduces roaming charges for new customers using their mobile phones in the EU. This move comes as a consequence of Brexit and the UK's new relationship with Brussels.

author-image
BNN Correspondents
New Update
EE Reintroduces Roaming Charges Amid Brexit Changes

In a significant shift, EE, a leading mobile network in the UK, has announced the reintroduction of roaming charges for new customers using their mobile phones within the European Union (EU). The changes, which will take effect from the beginning of 2024, come as a consequence of Brexit and the UK's newly defined relationship with Brussels.

Advertisment

EE's New Roaming Charges

Starting from July 7, 2024, new customers joining EE will be subjected to a charge of £2 per day to access their data, minutes, and text allowances in 47 EU countries. The Republic of Ireland remains an exception to this rule, where domestic plan rates will continue to apply. The customers also have the option of purchasing a 'Roam Abroad Pass' for £10, which allows access for 30 days.

Reversal of Previous Benefits

Advertisment

The move by EE signifies a reversal of the previous benefits that were in place due to the UK's membership in the EU, which eliminated roaming charges across the Union for British travellers. Post Brexit, the protection against such charges is no longer valid, leading to the reintroduction of these expenses.

Revenue to Boost Investment

EE has stated that the additional revenue generated from the reintroduction of these charges will be channelized towards investment in UK-based customer service and enhancing its network. However, industry experts have expressed disappointment over this development, predicting that other major networks may follow suit.

Similar Move by O2

Following a similar trajectory, O2 has also made changes to its roaming charges, indicating a trend in the UK's telecom sector following Brexit. The long-term implications of these developments remain to be seen, but the immediate impact is clear: British citizens will face increased costs while using their mobile services within the EU.

Advertisment
Advertisment