ZoomerMedia Expands Reach with Acquisition of CJOS Bounce 92.3 FM

ZoomerMedia Limited, a prominent multimedia company catering to the 45-plus demographic and younger generations, announced the acquisition of CJOS Bounce 92.3 FM, an Adult Hits radio station broadcasting in Owen Sound, Ontario from Bell Media. This transaction, pending approval from the Canadian Radio-television and Telecommunications Commission (CRTC) and other closing conditions, is set to bolster ZoomerMedia's role as a regional powerhouse in delivering local news, music, and information.

A Strategic Move to Amplify Local Voices

Moses Znaimer, founder and CEO of ZoomerMedia, emphasized that this acquisition would complement their existing media presence in South Georgian Bay, which includes New Classical 102.9FM, On The Bay magazine, and Baywatch.ca, a digital television station. The addition of CJOS Bounce 92.3 FM to ZoomerMedia's portfolio underscores the importance of radio as a free, accessible, and reliable medium, particularly during emergencies and significant outages.

Dan Hamilton, General Manager of Radio and Chief Revenue Officer, highlighted the benefits for local advertisers who can now reach a wider audience through integrated media plans. This strategic move is expected to strengthen ZoomerMedia's commitment to providing original programming and creative audio and video production services.

ZoomerMedia: A Multimedia Powerhouse

Founded by media icon Moses Znaimer in 2008, ZoomerMedia operates a diverse range of media properties, including five television channels, two radio stations, three print publications, three live event platforms, and 22 digital properties. The company's content spans various genres such as comedy, drama, fitness, faith programming, news, and classical music, reaching millions of monthly active users through its extensive digital network.

With a focus on the 45-plus demographic, known as 'Zoomers', and the following generations, ZoomerMedia aims to deliver engaging content that resonates with its audience. The acquisition of CJOS Bounce 92.3 FM aligns with this mission, enabling the company to expand its reach and deliver a broader range of content.

Empowering Local Communities

ZoomerMedia's commitment to local communities is evident in its approach to content creation and distribution. By integrating radio, television, print, and digital media, the company provides a comprehensive platform for local voices to be heard. The acquisition of CJOS Bounce 92.3 FM further strengthens this platform, giving local communities in Owen Sound and the surrounding areas a more robust and dynamic voice.

As ZoomerMedia continues to grow and evolve, it remains dedicated to empowering local communities and providing a diverse range of content that engages, informs, and entertains. With the addition of CJOS Bounce 92.3 FM, the company is poised to become an even more influential force in the Canadian media landscape.

The acquisition, pending CRTC approval and other closing conditions, is expected to be completed in the coming months. As ZoomerMedia looks towards the future, it remains committed to its mission of delivering high-quality content that resonates with its audience and empowers local communities.

In a world where media consumption is increasingly fragmented, ZoomerMedia's strategic move to acquire CJOS Bounce 92.3 FM underscores the enduring power of radio as a medium that brings people together, fosters community engagement, and delivers critical information during times of need.