China Empowers South Sudan with State-of-the-Art Broadcasting Facility

China Empowers South Sudan with State-of-the-Art Broadcasting Facility

The Chinese embassy in South Sudan handed over a modern broadcasting facility to the country’s capital, Juba, on Tuesday, in an effort to help expand the country’s digital broadcasting services.

A new TV studio production building of around 2,400 square metres is housed in the China-aided facility. A TV studio, a virtual studio, a recording studio, a master control room, a launch room, an office room, and several supporting facilities are all included in the two-story facility.

During the handover ceremony, Michael Makuei Lueth, South Sudan’s minister of Information, Communication, Technology, and Postal services, said the technical handover of the facilities would enable the local staff of the South Sudan Broadcasting Corporation (SSBC) to be trained to take over full management and control of the facilities.

“We will be witnessing real progress in the field of broadcasting, this is where we need to tell the world that with the help of our friends, the Chinese, we are now moving forward and we will be in a position to catch up with the world soon,” Makuei said, adding the landmark facilities are the epitome of the existing cordial relations between China and South Sudan.

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South Sudan’s Ministry of Foreign Affairs and International Cooperation requested Chinese aid for the development of radio and television facilities in November 2014, which was officially granted by China’s Ministry of Commerce in 2017.

Strengthening Media Infrastructure

The transfer of the modern broadcasting facility from China to South Sudan underscores the commitment to strengthening the media landscape in the nation. Equipped with advanced technology and resources, the facility is poised to enhance the quality of broadcasting services, promote journalistic excellence, and provide a platform for diverse voices to be heard.

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Enhancing Communication Capabilities

The collaboration between China and South Sudan in the realm of broadcasting is expected to have far-reaching effects on communication capabilities within the country. The new facility’s advanced equipment and capabilities will enable South Sudan to better disseminate information, connect communities, and engage citizens on important matters. This empowerment through modern media infrastructure aligns with South Sudan’s aspirations for development, progress, and greater connectivity.