Cruise Saudi, an enterprise owned by Saudi Arabia's Public Investment Fund, has joined forces with the Culinary Arts Commission to unveil the Kingdom's inaugural at-sea restaurant, Irth Cafe, aboard the AROYA Cruises ship. This innovative initiative aims to spotlight authentic Saudi cuisine, crafted using locally sourced, high-quality products.
Saudi Heritage Meets Luxury
Lars Clasen, CEO of Cruise Saudi, underscored the significance of mirroring the Kingdom's rich heritage while ensuring top-tier services to guests. The Culinary Arts Commission will undertake the training of staff to deliver luxurious experiences, in line with the commission's vision of celebrating and promoting Saudi heritage and gastronomy.
AROYA Cruises: A Gateway to Authentic Arab Hospitality
Launched in 2023, AROYA Cruises is tailored to meet Arab market standards, with a strong emphasis on authentic Arab hospitality. The collaboration with AROYA Cruises aligns seamlessly with the commission's ambition to exalt the Kingdom's opulent heritage and culture. The launch of Irth Cafe is a crucial stride towards exhibiting the Kingdom's authenticity and delivering unrivalled services to guests.
Expanding Horizons: Saudi Arabia's Burgeoning Film Industry
In a separate development, Tunisian film producer Tarak Ben Ammar is setting his sights on establishing Saudi Arabia as a prominent film location. He cited the country's potential as a film hub and underscored the importance of nurturing local Saudi talent within the industry. Ben Ammar, whose filmography includes major cinematic releases, brings a wealth of experience to bolster the local film sector. His investment strategy in Saudi Arabia's nascent industry extends beyond mere financial incentives, leveraging his extensive knowledge and connections to drive growth and development.